by HYPERBLAST | May 7, 2019 | Marketing
For some reason, us Digital Marketing nerds tend to make Internet Marketing more complicated than it really is. In reality, the channels of digital marketing are pretty simple to understand. While efficiently executing and managing digital campaigns takes expertise,...
by HYPERBLAST | May 7, 2019 | Marketing
The Basics Of PPC Automation Software PPC automation Software has been around for a while now, and the level of sophistication and functionality is constantly improving. If you’re unfamiliar with PPC software, that term encompasses a very wide array of tools. Tools...
by HYPERBLAST | May 7, 2019 | Marketing
What do I need for my Pay-Per-Click (PPC) team to be successful? On any team or in any group, each member contributes their own unique skill set and provides their own unique type of value. They each fill a particular role or need within that group, and as you have...
by HYPERBLAST | May 7, 2019 | Marketing
I’m willing to bet you never thought a new AdWords account could be similar to adopting a new puppy. Well guess what? You thought wrong. Don’t believe me? Let’s go through the stages of owning a newborn, cuddly, ultra-cute, AdWords account: Excitement You’re at a...
by HYPERBLAST | May 7, 2019 | Marketing
Google has made some impressive advancements over the years in the usability and presentation of its AdWords platform. Although Google is focused on making AdWords an easy and intuitive platform, there are still levels of complexity that go beyond many marketer’s and...
by HYPERBLAST | May 7, 2019 | Marketing
Why are people so passionate about content strategy in the marketing world? As I mentioned in the original post, marketers have a lot to learn from content strategists. Our intent is not to turn you, dear marketer, into a content strategist; rather, we want to help...
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